Pride in Community 2025
After facing a year of challenges in securing a venue, the Blount Pride Board decided to host several smaller events throughout the latter part of the year. Demonstrating their resilience and unwavering spirit, they embraced the new tagline: 'Rooted in Pride.'
Client: Blount Pride
PROJECT TYPE - Slogan & General Branding
+ Asset creation
+ Asset creation
ROLE - Designer & Illustrator
TOOLS USED - Illustrator | Photoshop | krita
Prisma Pencil & paper
Prisma Pencil & paper
Rooted in Pride 2024
After facing a year of challenges in securing a venue, the Blount Pride Board decided to host several smaller events throughout the latter part of the year. Demonstrating their resilience and unwavering spirit, they embraced the new tagline: 'Rooted in Pride.'
Client: Blount Pride
PROJECT TYPE - Slogan & T-shirt Design
ROLE - Designer & Illustrator
TOOLS USED - Illustrator | Photoshop | krita
Prisma Pencil & paper
Prisma Pencil & paper
The client wanted to keep the 'woodland animals' theme from last year's branding but have them reflect the new tagline. Inspired by the message of Rooted In Pride, I drew a cluster of woodland creatures demonstrating their pride to represent the LGBTQ+ population of Blount County, East TN.
Most of the animals depicted are Tennessee state symbols, ie: The raccoon, the monarch butterfly, the mocking bird, and the cave salamander.
Concept sketches for the main illustration.
The Rooted In Pride Scavenger Hunt
Due to the nature of Blount Pride being split up into smaller events, attendance concerns took main stage. To provide incentive, I designed a 'scavenger hunt' card.
Visitors were to collect each of the event stamps and post a picture of their card on instagram with #rootedinpride2024 to be eligible for prizes donated by local businesses.
Simple social templates were made apart of the branding package.
New sponsor yard sign templates were made to be
consistent with the new branding.
consistent with the new branding.
